The first impression that people get about your business is a sign. The board with an indication of your shop or office can assist in attracting new buyers. It shows what your brand is about and sets the feel of your business. However, signs have different types. That is, how do you choose the correct one?
Choosing the right signage for your business often comes down to custom lightbox signs vs. regular signs. In this post, we’ll quickly break down the pros and cons of each to help you decide what best suits your brand and location.
At Sign Gallery Melbourne, we follow three simple rules:
We are always in partnership with our customers to ensure that they acquire the best sign according to the requirements. Do you need a cool light up sign or a solid regular sign? We have worked with a lot of businesses to make them look better and stick out.
What is a custom lightbox sign? Custom lightbox signs are lighted signage that is lit using LED or fluorescent bulbs to showcase a brand, name, or message. Such signs can be attached to shop facades or walls or hung from the ceiling inside the store. The key feature? They’re lighted from within, so they show up well in broad daylight as well as in low-light situations.
Generic lightbox signs are not the same as customised ones that are designed around the branding of your business. Sizes, shapes, colors, fonts, materials, and lighting effects are all up to you to decide.
Because lightbox signs are lit from the inside, your business will catch everyone’s eye 24/7. Perfect for street frontage, shopping strips and high foot traffic areas, they project an ultra-modern and stylish look while increasing brand awareness. You can totally customise the design to your own colors, logo and style.
With energy efficient LED lighting, these signs are built to last and low on power consumption. Whether you’re in the market for a single-sided sign, two-sided lightbox, or a lightbox logo panel in Melbourne, these signs are ideal for businesses that want 24-hour visibility and a high-end appearance.
Standard Signage Includes non-illuminated signs such as vinyl stickers, conflated signs, A frames and window stickers. They work with natural or artificial light and are also popular for indoor and temporary setups, such as with events and market stalls.
These signs are inexpensive, easy to make, easy to transport, and versatile, perfect for businesses on a limited budget or in need of functional branding on the fly. They’re low maintenance and can be easily removed or replaced as needed.
In the case that your company is conveniently placed during off hours or is located within an area of business competition where appearance is paramount, having a light box sign professionally done may be the difference maker. Standard signage, however, is an economical and functional alternative to indoor signage or short-term promotion.
At Sign Gallery, we offer a wide range of lightbox signage solutions to suit different business needs:
Melbourne is a crowded, competitive market that has thousands of companies fighting over each other. Whether you’re a coffee shop in Fitzroy, a grocery store in Chadstone, or a gym in the CBD, working outside is crucial. Lightbox signage is useful in this situation.
Reasons to Choose Custom Lightbox Signs in Melbourne:
If you’re looking for the best lightbox signs Melbourne has to offer, Sign Gallery has you covered. We provide tailored solutions that reflect your business personality and make a lasting impression.
While lightbox signs are a fantastic option, standard signage still holds value, especially in specific use cases. You might prefer standard signage if:
The sign type material we offer are laminated signs, vinyl banners, acrylic panels, and wall graphics and are perfectly suitable to be utilized on short- and long-term basis.
Custom light boxes signs will need occasional repair, especially those parts of the light box that involve electricity such as LED strips or transformers. Yet, good lightboxes, such as those found in Sign Gallery, are equipped with energy-efficient and long-life LED bulbs that do not require a lot of maintenance.
Conventional signs, in turn, usually require comparatively less maintenance, although they tend to wear out and become washed out in some areas more than others with respect to the material and location.
Any kind of sign will last longer with routine cleaning, special inspections and occasional replacements (such as acrylic faces or printed graphics).
We’ve worked with hundreds of Melbourne-based businesses to deliver signage that’s not just attractive but also functional and long-lasting. Whether you’re after illuminated lightbox signs, custom light boxes, or straightforward standard signage, we bring years of experience to every project.
We don’t believe in one-size-fits-all signage. Every sign we create is tailored to suit your brand, your business, and your location.
One of our new customers, a small clothes store in Brunswick, approached us with a crappy vinyl shopfront sign. Though the design was chic, the store was unlit in the evening. When they met with our designers, they settled on a custom lightbox sign that was appropriate for their brand.
Within a few weeks of installing the flowers, foot traffic began to grow, particularly in the evening, and the client even saw enhanced customer interaction. The lit-up signs made the shop look that bit more upmarket and ensured it was one that stood out on a busy street.
This can only be one among many positive impressions that custom lightbox signs can have on your business when upgrading the standard versions of such signage.
When it’s time to pick out between premium custom lightbox signs and traditional signage, it all comes down to your business, cost, location and requirements. Lightbox signs give you 24/7 exposure, a modern feel, and impressive staying power- perfect for busy intersections and branding. Standard signage is more cost-effective, easier to print and is perfect for interior use or temporary outdoor use. At Sign Gallery we also have quality in-house design and refurbishment facilities to help ensure we provide timely solutions to your signage needs.
Want to light up your business with a custom design? Contact Sign Gallery today for a free consultation and see why we’re the trusted name for custom lightbox signs and signage in Melbourne.
